Squid operates this buisness for their love of traditional magics and the study of ancestral magical systems. This need was unfullfilled in their community and they sought to bring it to life. Through holding classes and public rituals at a local store in their hometown, they found their purpose. Their desire to continue encouraging others to work hands on magic was prevalent in their conversations. They saw a need in their local community to foster a space of learning and growth through direct application. It was then that Ars Enodia was born; out of the intention to continue this work in a more dedicated manner.  Squid starting taking clients together as a way to further develop their abilities as a practitioner and community organizer. Finding community in one other and their Gods encouraged them to strengthen the bonds of those who are searching for the same. With the help of clients, friends, and chosen family they were embolden by the words "if you don't see it then make it" and those words are the impetus of this store. They could not find in their local area what they were craving for themselves and others, so they built it. Simply put, a witch whos love of the Craft was so great that it could only be seen through by the development of a store that spreads and compounds on that love.